What you say about yourself
What the world says about you
Brands get mentioned all the time.
Sometimes brands mention themselves. But mostly they’re being mentioned by independent people – in articles, reviews, tweets, posts, you name it. If you can control what they’re saying about you when you’re not around, then you’ll have little need for advertising – they’ll be doing it for you.
Brand Echo is the ultimate measure of brand health. It tells you how aligned independent media’s mentions of you are with the message you’d want to say about yourself. The higher your score, the more powerful your brand.
How does it work?
The Index provides you with a score you can monitor over time, letting you know how powerfully your brand was performing at any moment.
Our plans give you the choice of
Check your score on an ad hoc basis on demand, anytime you like.
Receive your score at monthly or quarterly intervals with fluctuation analysis.
Check your score and supporting data anytime, allowing for custom analysis.
If you want to track your performance you’ll also want to make it better.
That’s where company design comes in.