Strategic thinking for founders.
Strategic Positioning In An Ever-Changing Context In 2012 they made a new movie adaptation of the TV show 21 Jump Street, where two cops (Channing Tatum and Jonah Hill) go undercover as students...Read more
Strategic Thinking Around The Creative Side Of Business Sometimes people ask me the meaning of my company name, Basic Arts. It came from the original idea I had for the business, which in...Read more
A “Leading From Behind” Approach To Business Strategy There is a quote you may have heard which goes something like: “I am a libertarian at the federal level, Republican at the state...Read more
The Consequences Of Weak Strategy It must be nice to be a dentist. They are an example of what we might call a “downside industry”, whereby people hire them not so much to achieve something...Read more
The Beautiful Lie Of Starbucks' Strategy Everyone agrees, apparently, that it’s good for a brand to be “authentic”. So much so that it’s become one of those overused words that people...Read more