What do you look for in a new hire? Immediately no doubt all the cliches come to mind. Hard working, team player, problem solver, etc. Cliches are quite helpful like that: by on the tip of...
Read moreI spend a lot of time here talking against herd behaviour; against the reflexive urge we all have to copy and to cluster - particularly in business. It should be acknowledged however that not...
Read moreFollowing my piece a few months back on the phenomenon of concentration - the great invisible force shaping pretty much everything right now - I wanted to do another similar piece on a different...
Read moreUnderstandably we talk a lot here about growth. That’s what most founders are interested in. However, this is should only be one part of their agenda. The other, less discussed, is...
Read moreAs some of you may have heard, humanities education is in something of a crisis. University enrolment in such subjects is in free fall, and many are now questioning what the point of studying...
Read moreArguably there are two types of brand in this world: Those you could put on a hat, and those you couldn’t. Harley Davidson, Mountain Dew, Jack Daniels, Levis, Marlboro, Fender, Porsche;...
Read moreConsider the following paradox: The more news you consume, the more ignorant you may become. How can this be true? After all, clearly the person who reads the paper regularly, watches a...
Read moreHow To Own A Brand Territory We want to be the Apple of dishwasher tablets. We want to be the Nike of accountancy software. We want to be the Tesla of bathroom grout. We want to be the Supreme...
Read moreThe Basis Of All Successful Strategic Projects We are all cats in boxes. This is an analogy I once heard (can’t remember where) which really speaks to me, and has a lot of importance for...
Read moreApologies in advance to foreign readers for the very British cultural references that follow - no doubt you'll be able to sub in your own equivalents and still get the gist. ___ The Power...
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