Strategic thinking for founders.
Most companies, yours included no doubt, make things up as they go along. In general, unpretty as it is, this is no bad thing. By behaving haphazardly and reactively you are also behaving...Read more
There’s only one thing tougher than having loads of competitors: having no competitors at all. Although the presence of other brands similar to yours comes with lots of challenges, it’s...Read more
You wouldn’t build a house without a hammer. You wouldn’t paint a fence without a brush. And, in much the same manner, many people wouldn’t develop a strategy without a...Read more
Nobody likes to think of themselves as a follower. A sheep. As someone who slavishly adheres to the rules and behaviours set by everyone else. A herd animal, mindlessly marching in step...Read more