Strategic thinking for founders.
All businesses follow one of two types of strategic direction People love processes. So it's a shame that strategy doesn't really have one. As we’ve explored in some depth before, there is...Read more
Understanding how the three stages that impact strategic growth Most companies, yours included no doubt, make things up as they go along. In general, unpretty as it is, this is no bad thing. ...Read more
Brand positioning for new ideas There’s only one thing tougher than having loads of competitors: having no competitors at all. Although the presence of other brands similar to yours comes...Read more
You wouldn’t build a house without a hammer. You wouldn’t paint a fence without a brush. And, in much the same manner, many people wouldn’t develop a strategy without a...Read more