Tools - Basic Arts

As you can imagine, I get a lot of people sending me strategies for feedback. And thanks to the fact that most of them have

When you’re developing a strategy for your business, you know who the most helpful person is? It’s not your co-founder. It’s not your head of

There’s a simple exercise that you’ve just got to try. Not only try in fact; you must make it a ritual. Every year, or half

DON’T THINK. This is the message that the great sci-fi author Ray Bradbury had taped to his typewriter. He believed that his job, when he

One of my favourite things is to come up with new ways of explaining old concepts. They say there’s nothing new under the sun, and

I’m going to level with you. It’s about how I work. And I’ll admit up front, it makes me look kinda lazy and unprofessional. But

The other day I stumbled across this Kevin Kelly quote which really sums up something I’ve learned in the past couple of years: “To make

The following is an excerpt from a book I’m working on, called: No Bullshit Strategy: A founder’s guide to forming a strategy that actually works

You’ve heard me say it before, and you’ll hear me say it again: A strategy is only as good as the action it provokes. It’s

If any of you have read my free little ebook Make Companies Without Competitors, or seen my “Love your competitors” talk, you’ll know that central

There are two ways a strategy can fail: By being wrong By not being a strategy The first of these, I’m sorry to say, you

Of all the strategic sins one could commit, there are few more heinous than the confusion of “goals” with “strategy”. Fortunately it’s so bad that